When one of your first editorial jobs as a model ends up featuring in the pages of Dazed & Confused, and the credits for the story casually confirms that you were photographed by Sean and Seng, you can bet that a lot of casting directors are going to sit up and take notice. Of course, Lottie Moss, the half-sister of supermodel Kate Moss isn't just any other 16-year-old model.
With a debut this high profile, cynics might be asking whether Lottie would be shooting so early into her career with Sean & Seng for Dazed had she not shared a last name with one of the industry's most high profile faces? And I couldn't possibly answer that. But the result, a fanciful story titled 'From Lottie with Love' is actually very charming. In the words of Sean and Seng, “We wanted the shoot to have an easy London feel. We were thinking of a young Jean Shrimpton, Marianne Faithfull or Plum Sykes.”
To be honest with you, I think everyone involved, especially Lottie, delivered on that fabulous promise. This story is featured in the February issue of Dazed & Confused.